Written by by Mary Chastain at legalinsurrection.com
Netflix cancellations went through the roof after co-founder and chairman Reed Hastings endorsed and donated to VP Kamala Harris.
The cancellations nearly tripled.
I’m sure that Netflix will be just fine, but since streaming services have hit a rough patch, they might not want to tick off any consumer.
Customers in the US canceled Netflix at a higher rate in July — 2.8% — than any month since February. That is largely due to the company’s decision to phase out its basic tier. Basic was the cheapest advertising-free version of Netflix. But the five-day period after Hastings’ endorsement was unusual, even for July.
Hastings, a longtime Democratic donor, endorsed Harris in a post on the social media platform X on July 22. A day later, Hastings told The Information that he donated $7 million to a pro-Harris super PAC. Shortly after Hastings’ endorsement, fans of Donald Trump began urging people to drop the service. Some posted photos showing they had closed their accounts alongside the hashtag #CancelNetflix. Three days later after the donation became public, July 26, was the single worst day for Netflix cancellations this year.